A lot of professional experience in the clothing industry as well as numerous trips to production countries have shown Karin Schönbuchner that there is a lot going on in the fashion industry. So what to do if you love fashion, but can’t cope with conventional production conditions? Clear. Establish your own label.
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With his extra high demands on sustainability, wunderwerk founder Heiko Wunder does not always have it easy. It’s not about “easy” either. He wants to optimize what can be optimized and therefore for his brand, founded in 2013, consistently refrains from anything that harms people, animals or nature. The result? Sustainable style that easily plays in the big leagues.
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Everything started with the Munich eco label Thokk Thokk with T-shirts. The characteristic, graphic prints were (and are) printed by hand in Munich. Today, the collection is a stylish mix of classic basics and striking statement pieces that are produced – certified according to the highest bio-fair standards such as GOTS and Fairtrade.
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Bright colors, iconic patterns, each fabric is unique – inspired by the stories of cultures, the label BELLE IKAT from Mannheim has been combining traditional craftsmanship with contemporary cuts in its seasonless dresses, tunics and scarves since 2018.
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RE-BELLO was the first fashion label “Made in Italy” to address concepts such as responsibility and innovation by combining style, high quality design and fashion with respect for environmental issues. Even years after its foundation, the brand continues to show that sustainable + minimalist can be a successful concept.
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Old is the new New is proven by Chloé vd’s with inspiring clothing. Colorful and wonderfully unique silk dresses and blouses are made by Katja von Döring together with the Iranian master tailor, Negin Palang Poshtian, in her studio in Schwäbisch Hall.
New favorite pieces made from artistic vintage silk scarves.
Originally, founder of CHLOÉ vd, Katja von Döring, studied classical guitar and thereafter worked as a guitarist. Today, together with master tailor – Negin Palang Poshtian, who worked as the manager of a factory until her escape from Iran – she produces artistic and sustainable garments in Schwäbisch Hall from used and recycled vintage silk scarves.
Bei CHLOÉ vd ist alt ist das neue Neu.
No new resources are being used for the flowy maxi dresses with refined décolleté, fluttering trumpet and puff sleeves. Her fabrics come exclusively from vintage and second-hand shops, where she lovingly tracks down the silk scarves.
At CHLOÉ vd, large daisies meet juicy watermelons, floral prints and graphic patterns. Paired with an extra portion of color, each piece becomes an unmistakable unique garment. So what inspired the founder? The diverse Japanese tradition of transforming and preserving clothing.
The wonderfully colorful pieces are available in three different cuts and sizes: S, M and L.
First company in Germany to produce dresses, tunics and blouses from rose viscose, which is compostable. The innovative fiber is made from cotton in combination with viscose fibers from rose petals. According to founder Tanja Kliewe-Meyer, the ‘friendly rose’ collection stands for the new and trendy naturalness in fashion: the desire to dress in an exclusive and sustainable way – with a good feeling.
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The eco-company hessnatur from Butzbach has been making sustainable fashion before people even knew that it existed
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Gudrun Weber is from the northern part of the Black Forest. With her studio, she landed at Simssee in Bavaria.
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“We are in an exciting time of upheaval. Both in the fashion industry in general and with the realignment of the Lana line in particular.
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What started by chance, because Mathilde Feuillet and Melissa Knorr sewed just for the fun of it, became a real label in 2011. Me & May was given a name and a studio including a small shop on Alramstrasse in Munich.
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