Anna Bermes gained several years of experience as a design assistant for the Karl Lagerfeld brand in Frankfurt before she spontaneously decided to stop looking for the perfect business bag and found her own brand for luxury business bags. Welcome, WEITER UNITED.Continue reading
Business Concept Store by Nina Rein
Julia Ickert does business fashion. Maximum feminine. Wonderfully sophisticated. And above all sustainable. Under the motto #bettertogether, she has now approached other brands and opened a pop-up store for sustainable business wear in Munich.Continue reading
CEO GENE – sustainable Businesswear
Tanja Kosar has worked as a project manager in the automotive industry for a long time and knows about the difficulties associated with a sustainable business wardrobe. That is why she founded her platform CEO GENE in 2019, on which she makes sustainably produced office outfits and accessories for small newcomer designers publicly and easily accessible.Continue reading
Hanna Greis takes a contemporary approach with her brand, SETERY. Instead of launching an XL collection, she focuses on a smaller version: the capsule wardrobe. With only ten pieces, she wants to make mornings easier for business women. The Kickstarter campaign will start in spring 2020.Continue reading
HOWcosy – Home Office Wear
In search for a business outfit for home office that is as chic as it is comfortable, Stephanie Hanfstängl rediscovered the one-piece suit that accompanied her in the 80s. The modern version has been available at HOWcosy since 2019.Continue reading
After jobs at i.a. Comma, s.Oliver and Daniel Hechter, it was clear to Julia Ickert that with her knowledge and competence she could also found a label according to her taste. Wonderfully feminine and wonderfully lots of color, maximum quality, with sophisticated cuts, timelessly elegant, always something special and above all sustainable. Because Julia Ickert cannot and does not want to support conventional production. The German from Kazakhstan has been on the market with her ultra-feminine Nina Rein collection since the beginning of 2018.
Julia Ickert cannot and does not want to support conventional fashion anymore
Clean, minimalist favorite pieces such as the classic white, perfectly fitting (ladies!) Suit (speaking of color: it’s also available in signal red, of course), sheath dresses with artistic box pleats, narrow cigarette pants with refined, graphic patterns, uniform-inspired maxi dresses in gently flowing sky blue. This is Nina Rein and here the love is in the details.
What would Julia Ickert do differently with her own label?
The principles of her own label are therefore the exclusive use of natural materials, resource-saving production and fair working conditions.
Production by Nina Rein
The manufacturing of Julia Ickert is at a Lithuanian company that meets the GOTS requirements but does not have the certificate from an economic point of view. Her knitwear is produced by a German GOTS-certified company. The denim pieces are made in Tunisia by a sustainable company. Nina Rein works exclusively with suppliers who respect the environment and protect it with regard to water, energy consumption and use of chemicals.
Only natural materials are used for the collections. She uses certified materials, some of them GOTS and from controlled organic cultivation or controlled animal husbandry. The viscose comes from the Austrian manufacturer Lenzing. Julia Ickert also avoids 100 percent plastic when it comes to ingredients such as the buttons. She is looking for good solutions for many other ingredients, because sustainability is not a status. Sustainability is one way and Julia Ickert follows it consistently, if possible …
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