In the fall of 2019, 1.4 million people in Germany took to the streets as part of the global climate strike. Berlin had its own “fashion block out”. What do fashion & climate have in common? Unfortunately, very much. In order to reduce the negative effects, we have to rethink our behavioral patterns and our consumption habits – even in the area of fashion – and change them accordingly.
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Rent what you like; buy what you really love. Thekla Wilkening has long been aware that renting is the new way to buy. Since 2019, the co-founder of the clothing store, Germany’s first fashion rental concept, has been bringing her expertise in borrowed clothing to her project, Stay Awhile.
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