The young German designer Anna Schuster demonstrates what many designers still want to accomplish: to find new, sustainable ways in design. Anna completed her fashion training at the London College of Fashion and at the Mediadesign Hochschule Munich. She sees working with “post-consumer waste” and “leftover materials” not as a limitation but as a challenge. She was a finalist in the Redress Award 2019 and is co-founder of JOA, a sustainable outwear brand, where old clothes are used as raw material for individual unique pieces.
Conservation of resources and sustainable production processes are high on her agenda. Anna works as a Sustainable Fashion & Design Researcher in various projects with the London College of Fashion and Centre for Sustainable Fashion (UK). Her credo: “The most sustainable practice is one that involves local making, reusing fabrics and clothes that are already made.”
