Originally, we had invited Salewa marketing director, Thomas Aichner, to a case study at the 4th edition with four other outdoor experts. To mark the occasion, presenter Susanne Barta is now talking to the former professional snowboarder and tourism expert about corporate responsibility, learnings from the Corona crisis, looking to the future and the end of the fast pace of life.
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What comes after Corona? That question is currently omnipresent. In order to use this crisis as an opportunity and to save the newly lived togetherness into the #postpandemic future, Holger Petermann from Munich communication agency, THINK INC., has launched the #GuteLuft campaign.
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We were supposed to create a portion of special visibility for the GMUC brands by our Fair Fashion Show. We’ve been styling, experimenting, re-ordering, exchanging. Repeat. Our fashion show had to be cancelled – the LOOKS are there anyways! Thanks to our team behind and in front of the camera.
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