{"id":8942,"date":"2020-04-19T20:14:45","date_gmt":"2020-04-19T18:14:45","guid":{"rendered":"http:\/\/s609430460.online.de\/greenstyle-muc-2020\/das-ende-der-schnelllebigkeit-nach-corona-2\/"},"modified":"2020-05-20T11:26:27","modified_gmt":"2020-05-20T11:26:27","slug":"das-ende-der-schnelllebigkeit-nach-corona-2","status":"publish","type":"post","link":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/","title":{"rendered":"The End of Fast Fashion"},"content":{"rendered":"<p><iframe src=\"https:\/\/www.youtube.com\/embed\/ZB8U6PbUG2g?rel=0\" width=\"800\" height=\"603\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #008000;\">\u201cWe will gradually phase out the fast pace of outdoor fashion.\u201d<\/span><\/h2>\n<p><strong>Mountain sports equipment supplier, Salewa<\/strong>, very quickly after the outbreak of the Corona crisis switched production facilities to the manufacture of <strong>protective equipment<\/strong> and <strong>breathing masks<\/strong>, thus equipping the <strong>sanitary system in South Tyrol.<\/strong> Hospitals in Italy and throughout Europe are also being supplied.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #008000;\">&#8220;For us, this production is not a field of business, but a way of using our expertise and giving back to society.&#8221;<\/span><\/h2>\n<p>Salewa marketing director, Thomas Aichner, currently <strong>has his hands full<\/strong> with the task of adapting the brand communication to the <strong>new circumstances<\/strong> and setting the course for the time after that. In a <strong>video interview<\/strong> he tells us what steps Salewa is planning to take and how sustainable production is becoming even more of an issue.<\/p>\n<p>Salewa is the only Italian textile company to be lead partner of the Fair Wear Foundation. All production sites are <strong>permanently certified<\/strong> and monitored. Salewa not only wants to satisfy <strong>its customers<\/strong>, but also the <strong>suppliers\u2019 employees<\/strong>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #008000;\">&#8220;Instead of always more, we at Salewa focus on better quality.&#8221;<\/span><\/h2>\n<p>The <strong>Oberalp Group<\/strong> focuses on the topic of nature and society. Here, the people of Bolzano focus on the <strong>durability of the products<\/strong>, the possibility of <strong>repairing<\/strong> them and, as far as possible, using <strong>recycled and recyclable materials<\/strong>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #008000;\">\u201eOur most important learning from the crisis? To think long term.\u201c<\/span><\/h2>\n<p>The current decisions to suspend <strong>three quarters of the 2021<\/strong> summer collection and instead launch a <strong>long-planned collection<\/strong> of capsules are correspondingly exciting and far-sighted.<\/p>\n<p>Learn more about <a href=\"https:\/\/www.salewa.com\/de-de\" target=\"_blank\" rel=\"noopener noreferrer\">Salewa<\/a><\/p>\n<p>Moderation: <a href=\"http:\/\/s609430460.online.de\/greenstyle-muc-2020\/susanne-barta\/?lang=en\">Susanne Barta<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Originally, we had invited Salewa marketing director, Thomas Aichner, to a case study at the 4th edition with four other outdoor experts. To mark the occasion, presenter Susanne Barta is now talking to the former professional snowboarder and tourism expert about corporate responsibility, learnings from the Corona crisis, looking to the future and the end of the fast pace of life.<\/p>\n","protected":false},"author":3,"featured_media":8400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[383],"tags":[384,387,385],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The End of Fast Fashion in der Mode nach Corona<\/title>\n<meta name=\"description\" content=\"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The End of Fast Fashion in der Mode nach Corona\" \/>\n<meta property=\"og:description\" content=\"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\" \/>\n<meta property=\"og:site_name\" content=\"GREENSTYLE\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-19T18:14:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-20T11:26:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"879\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mirjam Smend\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mirjam Smend\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\"},\"author\":{\"name\":\"Mirjam Smend\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/6c0cf80c39c77ce2010f8d26e300f9fd\"},\"headline\":\"The End of Fast Fashion\",\"datePublished\":\"2020-04-19T18:14:45+00:00\",\"dateModified\":\"2020-05-20T11:26:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\"},\"wordCount\":266,\"publisher\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg\",\"keywords\":[\"Interview\",\"Salewa\",\"Video\"],\"articleSection\":[\"Videos\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\",\"url\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\",\"name\":\"The End of Fast Fashion in der Mode nach Corona\",\"isPartOf\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg\",\"datePublished\":\"2020-04-19T18:14:45+00:00\",\"dateModified\":\"2020-05-20T11:26:27+00:00\",\"description\":\"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.\",\"breadcrumb\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage\",\"url\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg\",\"contentUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg\",\"width\":1280,\"height\":879,\"caption\":\"Das Ende der Schnelllebigkeit in der Mode\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/greenstyle-muc.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The End of Fast Fashion\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#website\",\"url\":\"https:\/\/greenstyle-muc.com\/en\/\",\"name\":\"GREENSTYLE\",\"description\":\"News, People, Brands, Ideas, Interviews, Podcasts. For Makers, Game Changers, Community #bettertogether\",\"publisher\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/greenstyle-muc.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#organization\",\"name\":\"GREENSTYLE MUC\",\"url\":\"https:\/\/greenstyle-muc.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/cropped-Greenstyle_Logo_GMUC_Favikon-1.jpg\",\"contentUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/cropped-Greenstyle_Logo_GMUC_Favikon-1.jpg\",\"width\":512,\"height\":512,\"caption\":\"GREENSTYLE MUC\"},\"image\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/6c0cf80c39c77ce2010f8d26e300f9fd\",\"name\":\"Mirjam Smend\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2e9b5c8704045746ae2aef886a1ac564?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2e9b5c8704045746ae2aef886a1ac564?s=96&d=mm&r=g\",\"caption\":\"Mirjam Smend\"},\"url\":\"https:\/\/greenstyle-muc.com\/en\/author\/mirjam-muc\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The End of Fast Fashion in der Mode nach Corona","description":"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/","og_locale":"en_US","og_type":"article","og_title":"The End of Fast Fashion in der Mode nach Corona","og_description":"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.","og_url":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/","og_site_name":"GREENSTYLE","article_published_time":"2020-04-19T18:14:45+00:00","article_modified_time":"2020-05-20T11:26:27+00:00","og_image":[{"width":1280,"height":879,"url":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg","type":"image\/jpeg"}],"author":"Mirjam Smend","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Mirjam Smend","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#article","isPartOf":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/"},"author":{"name":"Mirjam Smend","@id":"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/6c0cf80c39c77ce2010f8d26e300f9fd"},"headline":"The End of Fast Fashion","datePublished":"2020-04-19T18:14:45+00:00","dateModified":"2020-05-20T11:26:27+00:00","mainEntityOfPage":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/"},"wordCount":266,"publisher":{"@id":"https:\/\/greenstyle-muc.com\/en\/#organization"},"image":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage"},"thumbnailUrl":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg","keywords":["Interview","Salewa","Video"],"articleSection":["Videos"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/","url":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/","name":"The End of Fast Fashion in der Mode nach Corona","isPartOf":{"@id":"https:\/\/greenstyle-muc.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage"},"image":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage"},"thumbnailUrl":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg","datePublished":"2020-04-19T18:14:45+00:00","dateModified":"2020-05-20T11:26:27+00:00","description":"Outdoor expert Thomas Aichner on corporate responsibility, learning from the corona crisis and the end of the fast pace at Salewa.","breadcrumb":{"@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#primaryimage","url":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg","contentUrl":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/Screens_Aichner.jpg","width":1280,"height":879,"caption":"Das Ende der Schnelllebigkeit in der Mode"},{"@type":"BreadcrumbList","@id":"https:\/\/greenstyle-muc.com\/en\/das-ende-der-schnelllebigkeit-nach-corona-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/greenstyle-muc.com\/en\/"},{"@type":"ListItem","position":2,"name":"The End of Fast Fashion"}]},{"@type":"WebSite","@id":"https:\/\/greenstyle-muc.com\/en\/#website","url":"https:\/\/greenstyle-muc.com\/en\/","name":"GREENSTYLE","description":"News, People, Brands, Ideas, Interviews, Podcasts. For Makers, Game Changers, Community #bettertogether","publisher":{"@id":"https:\/\/greenstyle-muc.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/greenstyle-muc.com\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/greenstyle-muc.com\/en\/#organization","name":"GREENSTYLE MUC","url":"https:\/\/greenstyle-muc.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/greenstyle-muc.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/cropped-Greenstyle_Logo_GMUC_Favikon-1.jpg","contentUrl":"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/05\/cropped-Greenstyle_Logo_GMUC_Favikon-1.jpg","width":512,"height":512,"caption":"GREENSTYLE MUC"},"image":{"@id":"https:\/\/greenstyle-muc.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/6c0cf80c39c77ce2010f8d26e300f9fd","name":"Mirjam Smend","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/2e9b5c8704045746ae2aef886a1ac564?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2e9b5c8704045746ae2aef886a1ac564?s=96&d=mm&r=g","caption":"Mirjam Smend"},"url":"https:\/\/greenstyle-muc.com\/en\/author\/mirjam-muc\/"}]}},"_links":{"self":[{"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/posts\/8942"}],"collection":[{"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/comments?post=8942"}],"version-history":[{"count":3,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/posts\/8942\/revisions"}],"predecessor-version":[{"id":9000,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/posts\/8942\/revisions\/9000"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/media\/8400"}],"wp:attachment":[{"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/media?parent=8942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/categories?post=8942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greenstyle-muc.com\/en\/wp-json\/wp\/v2\/tags?post=8942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}