{"id":8671,"date":"2018-07-21T14:15:55","date_gmt":"2018-07-21T12:15:55","guid":{"rendered":"http:\/\/s609430460.online.de\/greenstyle-muc-2020\/dawn-denim\/"},"modified":"2021-07-12T16:26:07","modified_gmt":"2021-07-12T14:26:07","slug":"dawn-denim","status":"publish","type":"post","link":"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/","title":{"rendered":"DAWN Denim"},"content":{"rendered":"<h4><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-261 alignleft\" src=\"http:\/\/greenstyle-muc.com\/wp-content\/uploads\/2018\/07\/Ines-Rust-Designer-und-Co-Founder-DAWN-Kopie-300x300.jpg\" alt=\"DAWN Denim\" width=\"300\" height=\"300\" srcset=\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2018\/07\/Ines-Rust-Designer-und-Co-Founder-DAWN-Kopie-300x300.jpg 300w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2018\/07\/Ines-Rust-Designer-und-Co-Founder-DAWN-Kopie-150x150.jpg 150w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2018\/07\/Ines-Rust-Designer-und-Co-Founder-DAWN-Kopie-768x768.jpg 768w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2018\/07\/Ines-Rust-Designer-und-Co-Founder-DAWN-Kopie.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/h4>\n<p>After all, fairness was a concern voiced by the trio \u2013 <strong>Ines Rust, Gabriel Fellsches<\/strong> and <strong>Marian von Rappard<\/strong> \u2013 who have been producing fantastic denim collections in their own factory in Saigon with DAWN denim since 2015. Yes, it is possible to produce in Asia under <strong>fair conditions<\/strong>. Everyone could do that. In order to offer the greatest possible transparency, it actually makes sense to have your own location. For this reason, Marian lives in Saigon and Ines, who is responsible for the <strong>XL range<\/strong> of <strong>denim designs<\/strong> from cropped to high waist styles, will take care of the brand in China after Gabriel&#8217;s resignation.<\/p>\n<figure id=\"attachment_5550\" aria-describedby=\"caption-attachment-5550\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-5550\" src=\"http:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/03\/F01-0316-w-DAWN-DENIM-BY-MARLEN-MUELLER-6035_1296x.jpg\" alt=\"DAWN denim\" width=\"1080\" height=\"1520\" srcset=\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/03\/F01-0316-w-DAWN-DENIM-BY-MARLEN-MUELLER-6035_1296x.jpg 1080w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/03\/F01-0316-w-DAWN-DENIM-BY-MARLEN-MUELLER-6035_1296x-213x300.jpg 213w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/03\/F01-0316-w-DAWN-DENIM-BY-MARLEN-MUELLER-6035_1296x-728x1024.jpg 728w, https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/03\/F01-0316-w-DAWN-DENIM-BY-MARLEN-MUELLER-6035_1296x-768x1081.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-5550\" class=\"wp-caption-text\">\u00a9 DAWN denim<\/figcaption><\/figure>\n<p>Inspired by Stefan Sagmeister&#8217;s exhibition experiment <strong>&#8220;The Happy Show&#8221;<\/strong>, the Marian and Ines tested how happy their employees really are with their own happiness experiment (see video for more). Fair was only the beginning. Since 2018, the denim darlings of the Cologne label <strong>Peta<\/strong> have been certified and are members of the <strong>Fair Wear Foundation<\/strong>. Since 2019, they have proudly worn the Fair Wear Leader Status, scoring 100 out of 100 points. This has never been done before.<\/p>\n<h2>Fair always fits better. DAWN denim<\/h2>\n<p>Another innovation of 2019 was the #lowimpact line, the first <strong>GOTS-certified<\/strong> Capsule Collection made of organic cotton and recycled plastic. Because the Dawn duo was far from satisfied, they launched a project in 2020 that was actually only a test. Instead of disposing of the B-goods \u2013 with the help of a Swedish illustrator \u2013 they are making individual favorite pieces from trousers with small flaws, with embroidered suns, contemporary claims and a great deal of attention to detail.<\/p>\n<h2>#honest #fair #transparent #dawn<\/h2>\n<p>And for those who want to see Dawn Denim&#8217;s production methods for themselves: check out The Open Factory Days.<\/p>\n<p><iframe title=\"DAWN - FROM FAIR WEAR TO LOVE AFFAIR\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/t1mOjt7Zr8Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span class=\"tlid-translation translation\" lang=\"en\"><span class=\"\" title=\"\">More about DAWN denim<\/span><\/span>. <a href=\"https:\/\/dawndenim.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Click here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is when three visionaries meet with the urgent desire to do something better is unimaginable. In this case, a denim brand that produces in Saigon in fully fair and sustainable conditions. Fashionable styles with unique details.<\/p>\n","protected":false},"author":3,"featured_media":8370,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[790,784,812,802,799,806,301,320,767,780,772,748,776],"tags":[295,470,626,544],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DAWN Denim - GREENSTYLE<\/title>\n<meta name=\"description\" content=\"73\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DAWN Denim - GREENSTYLE\" \/>\n<meta property=\"og:description\" content=\"73\" \/>\n<meta property=\"og:url\" content=\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\" \/>\n<meta property=\"og:site_name\" content=\"GREENSTYLE\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-21T12:15:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-12T14:26:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/02\/Header-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"668\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mirjam Smend\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mirjam Smend\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\"},\"author\":{\"name\":\"Mirjam Smend\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#\/schema\/person\/6c0cf80c39c77ce2010f8d26e300f9fd\"},\"headline\":\"DAWN Denim\",\"datePublished\":\"2018-07-21T12:15:55+00:00\",\"dateModified\":\"2021-07-12T14:26:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\"},\"wordCount\":312,\"publisher\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/02\/Header-1.jpg\",\"keywords\":[\"dawn\",\"Jeans\",\"Jumpsuits\",\"Pants\"],\"articleSection\":[\"21 December\",\"21 November\",\"22 April\",\"22 February\",\"22 January\",\"22 March\",\"AUSSTELLER\",\"D\",\"July 21\",\"October 21\",\"Pop up August 21\",\"Pop up May\",\"Pop up September\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\",\"url\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\",\"name\":\"DAWN Denim - GREENSTYLE\",\"isPartOf\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/02\/Header-1.jpg\",\"datePublished\":\"2018-07-21T12:15:55+00:00\",\"dateModified\":\"2021-07-12T14:26:07+00:00\",\"description\":\"73\",\"breadcrumb\":{\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#primaryimage\",\"url\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/02\/Header-1.jpg\",\"contentUrl\":\"https:\/\/greenstyle-muc.com\/wp-content\/uploads\/2020\/02\/Header-1.jpg\",\"width\":2000,\"height\":668,\"caption\":\"DAWN denim\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/dawn-denim\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/greenstyle-muc.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DAWN Denim\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/greenstyle-muc.com\/en\/#website\",\"url\":\"https:\/\/greenstyle-muc.com\/en\/\",\"name\":\"GREENSTYLE\",\"description\":\"News, People, Brands, Ideas, Interviews, Podcasts. 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