{"id":23557,"date":"2022-09-26T11:30:21","date_gmt":"2022-09-26T09:30:21","guid":{"rendered":"https:\/\/greenstyle-muc.com\/wellicious-cradle-to-cradle-zertifizierte-yogawear\/"},"modified":"2022-10-06T19:13:39","modified_gmt":"2022-10-06T17:13:39","slug":"wellicious-cradle-to-cradle-zertifizierte-yogawear","status":"publish","type":"post","link":"https:\/\/greenstyle-muc.com\/en\/wellicious-cradle-to-cradle-zertifizierte-yogawear\/","title":{"rendered":"Wellicious \u2013 Cradle to Cradle certified yoga wear"},"content":{"rendered":"

Heike Petersen Cunza combined her enthusiasm for yoga with her ecological commitment and founded the yoga brand Wellicious in 2007.<\/span><\/span> Even then, the topics of sustainability and sustainable production conditions were top priority for her.<\/span><\/span> Her goal?<\/span><\/span> To create stylish clothing that meets her claim to ecological principles and at the same time shakes up the fashion industry.<\/span><\/span> It proves that there is another way.<\/span><\/span> And here the German-Peruvian didn’t do things by halves, but put everything on one card.<\/span><\/span><\/span><\/p>\n

\"Wellicious\"<\/h2>\n

In order to learn the necessary “tools” for her dedicated project, Heike has completed a Sustainable Supply Chain course at Cambridge University. She is now able to check every single step of the production process and ensure a transparent, ethical and environmentally friendly<\/span><\/span> build businesses.<\/span><\/span><\/span><\/p>\n

The fashion industry is a dirty bastard. That is why we focus on sustainable thinking.<\/span><\/span><\/span><\/p><\/blockquote>\n

Research, trials, discards and revisions took place for a total of six years until Heike was satisfied with the result.<\/span><\/span> Rightly so.<\/span><\/span> Because the yoga tops, bras and pants with a focus on sophisticated cuts, a perfect fit and a minimalist look are the first Cradle to Cradle<\/a> certified, long-term compostable premium yoga fashion collection.<\/span><\/span> What played into the hands of the dedicated founder?<\/span><\/span> Exciting breakthroughs in sustainable materials that she was able to use for her own project.<\/span><\/span><\/span><\/p>\n

\"Wellicious\"<\/p>\n

Wellicious holds a gold “Cradle to Cradle” certification as well as a platinum award for the materials used.<\/span><\/span> And getting it is anything but easy.<\/span><\/span> The challenge with functional clothing is to maintain the function while at the same time meeting the demands of sustainability.<\/span><\/span> In this case: elasticity.<\/span><\/span> Wellicious owes the elasticity of the collection to the first biodegradable elastane, which the Hohenstein Institute has classified as “non-ecotoxic”.<\/span><\/span><\/span><\/p>\n

\"Wellicious\"<\/h2>\n

100% made in Europe: Yarns, fabrics through to the finished collection pieces.<\/span><\/span><\/span><\/h2>\n

The London and Munich based brand’s collection is made from fully biodegradable and certified fibres.<\/span><\/span> The use of harmful chemicals is generally avoided.<\/span><\/span> The dyeing processes are strictly controlled, no waste water is produced.<\/span><\/span> All Wellicious products and suppliers are from Europe.<\/span><\/span> And at the end of the life cycle?<\/span><\/span> The clothes are broken down into organic nutrients and recycled.<\/span><\/span> Good to know: All Wellicious parts can be returned to the manufacturer.<\/span><\/span> Wellicious recycles the goods.<\/span><\/span> The customer receives a 10 percent discount on her next purchase.<\/span><\/span> Yes, this is how cycles can be closed….<\/span><\/span><\/span><\/p>\n

More informations about Wellicious. Click here >>><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The idea behind the yoga brand Wellicious? To offer yogawear that is as stylish as it is sustainable. It was extremely stylish right from the start. With the Cradle-to-Cradle certification in 2022, the sustainability aspect was increased. Biodegradable, long-term compostable, circular – as the first yoga brand in the world. It couldn’t be more sustainable.<\/p>\n","protected":false},"author":3,"featured_media":23462,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[301,293,861,926,377],"tags":[540,307,542],"acf":[],"yoast_head":"\nWellicious \u2013 Cradle to Cradle certified yoga wear - GREENSTYLE<\/title>\n<meta name=\"description\" content=\"The idea behind the yoga brand Wellicious? Developing pieces that are as stylish as they are sustainable. Maximum stylish. 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